ike By You activations invited consumers to customize footwear and apparel through interactive retail experiences centered around creativity and self-expression. From personalized product design to thoughtfully designed retail environments, each activation celebrated the process of making something uniquely your own.

As part of the creative team, I developed customization artwork, environmental graphics, and supporting design assets for multiple Nike By You activations. Working closely with strategists, producers, and fabricators, we created retail experiences that celebrated creativity through personalization.

ike By You activations invited consumers to customize footwear and apparel through interactive retail experiences centered around creativity and self-expression. From personalized product design to thoughtfully designed retail environments, each activation celebrated the process of making something uniquely your own.

As part of the creative team, I developed customization artwork, environmental graphics, and supporting design assets for multiple Nike By You activations. Working closely with strategists, producers, and fabricators, we created retail experiences that celebrated creativity through personalization.