For the Miami Open, Lacoste partnered with UNKNWN to transform its basketball court into a pair of custom-scaled tennis courts, creating an interactive destination for fans throughout the tournament. By day, the courts hosted play and community programming; by night, UV-reactive court graphics and blacklight transformed the space into an immersive backdrop for the opening-night celebration. A limited-edition capsule collection extended the experience beyond the court.

As part of the creative team, I contributed to the environmental graphics, court artwork, and supporting visual assets that shaped the activation. From the UV-reactive court design to merchandise applications and event branding, the work helped create a seamless experience that connected sport, culture, and the Lacoste brand.

For the Miami Open, Lacoste partnered with UNKNWN to transform its basketball court into a pair of custom-scaled tennis courts, creating an interactive destination for fans throughout the tournament. By day, the courts hosted play and community programming; by night, UV-reactive court graphics and blacklight transformed the space into an immersive backdrop for the opening-night celebration. A limited-edition capsule collection extended the experience beyond the court.

As part of the creative team, I contributed to the environmental graphics, court artwork, and supporting visual assets that shaped the activation. From the UV-reactive court design to merchandise applications and event branding, the work helped create a seamless experience that connected sport, culture, and the Lacoste brand.